Summer Beaches

We have established and grown a proud reputation as a premier urban beach event provider. Our events are carefully themed and branded with our partners to meet their aims and objectives.

Typically, the urban beach will feature a giant sand area and paddling pool overlooked by an expanse of raised timber decking. Supporting this, there are traditional seaside attractions such as the Carousel and Helter Skelter, games stalls, live music entertainment, cocktail bar and activities such as beach volleyball and children’s games.

These events attracted in excess of 250,000 visitors to each event. Nottingham City Council’s Public Survey response had 96% of the public rating the event overall as very good (72%) or good (24%).

Upcoming Events

Nottingham city centre will be transformed into a glorious beach and seaside fayre this year. The event will be running from Saturday 13th July – Sunday 2nd September. Also, brand new for 2019, the Playa Day Club has arrived for over 18s only, serving premium drinks and cocktails, tapas style sharing plates and ideal for parties, drinks and fun in the sun!



We have transformed city centres and other location across the breadth of the UK. We provide ample seaside fayre, selling everything from sticks of rock to seafood. The spectacle of transforming a slabbed city centre area into a space reminiscent of a beach paradise has attracted significant media attention – from local papers to national television – and even international broadcast outlets.